This unit provides an understanding of the development and management of big data in a dynamic business environment. It will not only introduce the fundamentals of business intelligence from both a technical and an industrial perspective but will also explore potential opportunities for utilizing visual interactive simulations along with Business Intelligence (BI) as a decision support tool for strategic decision making. In doing so, the unit takes into account the business dimensions, imperatives and motivations that are associated with recent advances in technology and systems.

• To become the universities and industrial community consultant - provide them to the most appropriate quantitative techniques for generating knowledge.
• To consult on the application of data analysis methods - provide reports on data analysis for publication or thesis and advice on research strategy and design.
• To generate ideas and solutions for management improvement - provide guidances and advices on how to create and build teamwork in the organization. 

• Student performance using web based predictice tools known as predictive analysis for student success.
• An android-based application that provides helpful ways for UUM users to report any problems/ issues related to UUM Online Learning.
• Web based application for data ming pre-processing task to be done on the cloud including data conversion and rule evaluation based on certain parameters.
• Profiling tourist route patterns using big data on social media.
• Assessing stakeholder's credit risk for construction project.
• Improving the institutional research and publication performance using clustering algorithm.
• Develop student co-curricular profile at university level.

• Crime
• Disease
• Election
• Water quality
• Energy prediction
• Business prediction model
• Towards zero defect productivity
• Market competitiveness
• and other related applications

• Financial status prediction model of UUM students (SCOE/RU Grant)
• Thermal radiation effect on boundary layer flows over moving surfaces (Geran Penjanaan Penyelidikan UUM 2017)
• PLS path model building: A multivariate approach on study of student loyalty (Geran Penjanaan Penyelidikan UUM 2017)
• Innovative expert forecasting system for small and medium enterprises (SMEs) (FRGS 2017)
• New multi-step hybrid block methods for the direct solution of higher order differential equations (FRGS 2017)
• Multiplicity of solutions for non-newtonian fluid flows in deformable channels (FRGS 2017)